Today, thoughtfully conceived API strategies are transforming once tightly-closed banking systems into an ecosystem of connected institutions and individuals. 2017 World Retail Banking Report from Capgemini and EFMA assesses how the roles of banks, within this ecosystem environment, may change in the future and how banks can leverage APIs now to prepare strategic roadmaps.
Disruption: A Catalyst for Positive Change
FinTechs, Unicorns and Neobanks are transforming the banking ecosystem through a gale force infusion of innovation. And a new financial services’ landscape is quickly developing in which Application Program Interfaces (APIs) play an influential role in everything from compliance to regulatory standards and operational excellence to new value propositions for end customers. API opportunities are tangible, but a variety of transformation challenges must be considered before moving to a digital model.
Adopting open APIs makes it easier to collect actionable data in the form of customer purchasing decisions, loan needs, and preferred journey patterns, while gaining access to contextual information relating to risk profiles, future income projections, etc. These new insights inform machine learning and support multi-channel marketing, which reduces reliance on above-the-line spending and a federated agency network.
Secure, Open Banking APIs for Revenue Growth
The first step to maximize business value from APIs is to identify and prioritize the tangible opportunities. Capgemini can help jump start your journey through our proven and tested API planning and mobilization engagement process, which helps to define your API-as-a-product operating model.
Our fully-integrated API platform helps banks quickly develop and implement APIs for their Open Banking initiatives. This well-tested, highly-secure system allows digital services to be integrated quickly, consistently and cost effectively—on site or in the cloud.
Capgemini Monetizes Your Open Banking Initiatives
As a financial services digital transformation leader, our assessment frameworks and API value-creation models are backed by more than 30 years of banking and financial services experience and extensive industry research. Our value-added services encompass the business implications for your API strategy and priorities—we help you identify, prioritize and mobilize your API monetization initiatives.